Introduction

Line managers are those people who directly manage employees or a tem of a certain product division. Thus he regularly reports to the higher level of HR about the performance of the employees and their well-being. Below section has analysed the roles and responsibilities of line managers in HRM. To bring the discussion in a perspective, below section has brought the case study of Unilever into perspective.

Roles and responsibilities of Line managers in HRM while managing in Unilever

Day to day people management: Line managers at Unilever manage the employees at their areas and thus they supervise them on daily basis. This is important to have real time control on the employees and thus employees are focused on work.

Managing operational costs: Managing the operational cost is one of the important roles and responsibilities of line managers in HRM. Line managers at Unilever are responsible to manage the operational costs at their department. Generally they are focused to have many jobs with fewer resources. Thus Unilever becomes efficient in operating the functional departments.

Assisting the employees: Line managers work as supervisor of the employees and workers. Thus, these line managers can assist the employees in technical areas. They don’t face problems in accomplishing the duties. This helps the company to reach the goals.

Allocating the work and duties: Line managers allocate the duties and responsibilities to the employees. They help the company to utilize the human resources of the company well. This is an important role that line managers at Unilever.

Monitoring and evaluating: Line managers monitor and evaluate the performance of the employees. They make evaluation on them, this is important because employees can make changes in their activities to be more efficient.

Reporting the higher-ups: Reporting to the higher level is another jobs of line managers at Unilever. This makes the top management informed about the performance and this also helps them to make strategic decision. From the above discussion this is clear that line managers at Unilever helps significantly to accomplish the vision of the HRM as well as of the company.